How To Get Backlinks for Your Website; Are You Being Strategic or Passive? Backlinks. Every legal SEO expert talks about how to get backlinks, every algorithm loves them, and yet, for most law firms, they’re as elusive as a peaceful divorce. If you want a long-lasting relationship with Google’s first page, it’s time to get […]
How To Get Backlinks (The Right Way) For Lawyers Read More
Client Reviews Might Be More Important Than Your Law Degree Your law degree and courtroom skills might have landed you where you are today, but in the digital era, client reviews can be the difference between maintaining a thriving practice and missing out on future opportunities. While word of mouth referrals from past clients still
Why Client Reviews Matter More Than You Think — Even If You’re Already Booked Out Read More
In today’s digital age, short-form video content has become one of the most effective tools for law firms looking to build their brand, attract clients, and establish authority. Incorporating Reels in your social media strategy can give your law firm a unique opportunity to connect with potential clients in a way that’s personal, informative, and
Lights, Camera, Growth: Best Practices for Filming Reels That Stop the Scroll Read More
Women lawyers are rising to the top, earning recognition for their expertise, leadership, and commitment to justice. As we celebrate Women’s History Month, it’s the perfect time to highlight how female attorneys are making their mark on platforms like Avvo and Super Lawyers. These attorney listing services can elevate your professional profile, boost your credibility,
Women Lawyers Dominating Avvo and Super Lawyers: How to Earn Your Spot Read More
Law firms that want to attract and convert more clients need a well-rounded marketing strategy that combines both organic content and paid marketing. While paid advertising can put your firm in front of the right audience, it’s organic content that builds trust and convinces potential clients to choose your firm over your competitors. At US
How Organic Content Can Help Your Law Firm Get Clients Read More
We’re excited to announce that Cardinal Concepts is rebranding to US Legal Marketing Group! Why the change? Because we’re more than just an agency—we’re a trusted marketing partner for law firms, built from the inside out of our legal practice. Our strategies aren’t just theories; they’re the same ones that helped scale CEO David Crum’s
Cardinal Concepts is Now US Legal Marketing Group Read More
Picture this: You’re scrolling through your favorite legal forum, catching up on the latest custody battles and property division laws, when suddenly, you realize something unsettling—every comment, every article, every “person” you interact with online might not actually be… well, real. Welcome to the Dead Internet Theory, a bizarre yet oddly fascinating conspiracy that suggests
What the Dead Internet Theory Means for Legal Digital Marketing Read More
When considering the backbone of a successful law firm, it is easy to assume that leadership or experienced attorneys hold the crown. Yet, law firm intake specialists—or even the receptionist answering the phones—are often overlooked. In reality, they have one of the most critical roles in the client acquisition process. Acting as the first point
Why Your Lowest-Paid Employee Might Be the Most Valuable Person in Your Law Firm Read More
