I believe there are real risks to law firms that aren’t in a constant growth mindset. One of my preferred growth strategies is expanding to new markets in states I already operate in to leverage existing business, marketing, and operational infrastructure. In May of 2023 I opened a new office in Colorado Springs, a mere […]
Steps I Took to Turn Around My Worst Performing Office Read More
Law firms are only as profitable as their client acquisition allows them to be.It is critical that attorneys capitalize on every prospective client lead possible. Legal lead generation can come in many forms, from proprietary leads through referrals, PPC, SEO, or social media to purchased leads from companies like Martindale Nolo (which we do not
4 Reasons Your Law Firm Isn’t Converting Leads Read More
In recent years, influencer marketing has evolved from a niche strategy into a major powerhouse, completely transforming how businesses engage with their audiences. Originally popular with fashion, beauty, and lifestyle brands, influencer marketing has now found its way into an array of industries—including the legal sector. While Ruth Bader Ginsburg probably never imagined lawyers dancing
The Rise of Influencer Marketing in the Legal Industry: A New Era for Law Firms Read More
I am thrilled to share some exciting news with you all. This year, I have been personally invited to speak at the Clio Cloud Conference, widely known as ClioCon. For those unfamiliar, ClioCon is the world’s largest and most renowned legal conference, gathering legal professionals and industry leaders from across the globe. It is an unparalleled
Sneak Peak at My 2024 ClioCon Presentation: Ready, Set, Scale Read More
Law firms are constantly striving to optimize their resources and convert leads into paying clients. However, the traditional approach of offering free consultations can be a double-edged sword. While it attracts potential clients, it often comes at the cost of wasted attorney time and unrealistic client expectations. Here’s where the concept of free case evaluations
Attorneys Lose Six Figures a Year to Free Consultations Read More
Artificial intelligence has transformed the way we work, research, create, and so much more. Whether you’re a professional or just curious, AI can be utilized by just about anyone. Since ChatGPT first stepped on the scene in 2022, it seems like everyone is trying to create their own version of artificial intelligence. However, ChatGPT has
Gemini vs. ChatGPT4: Which AI Does it Better? Read More
Google reviews can either be a delightful dopamine hit of professional praise or, unfortunately, a massive headache. Many law firm owners have encountered a terrible review left by a client (or a “client,” as can occur when a relative or opposing party decides to mess with you). Sometimes that review inspires such anger and defensiveness
How a One-Star Review Got Us Three New Clients Read More
Growth is a common goal for many businesses, especially law firms. Investing in resources and strategies that will scale with your firm is crucial to growing a successful law firm, not just in 2025, but for the years to come as well. If you desire to grow your law firm, it is important to understand growth
4 Law Firm Growth Trends to Focus on in 2025 Read More
