PPC

Are You Getting the Right Leads or Just More Leads?

Are You Getting the Right Leads or Just More Leads?

Key Takeaways Getting more leads does not always mean you are attracting better leads for law firms. Quality drives profitability. The right leads for law firms align with your practice areas, location, and ideal client profile. Sustainable growth comes from improving the quality of leads for law firms, not just getting more leads at any […]

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12 Social Media Tips That Set Your Law Firm Up for a Strong New Year

12 Social Media Tips That Set Your Law Firm Up for a Strong New Year

Executive Summary Many law firms lose potential clients because their social media presence is inconsistent, unclear, or not guided by a strategy. Social platforms influence how people view your firm and how quickly they decide to reach out for help. This guide shares twelve social media tips for law firms that improve visibility, strengthen credibility,

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Year-End Marketing Checkup: 6 Metrics Every Family Law Firm Should Review Before 2026

Year-End Marketing Checkup: 6 Metrics Every Family Law Firm Should Review Before 2026

Executive Summary Before you finalize your goals for 2026, it’s worth taking a step back to look at how your law firm marketing actually performed this year. Did your efforts bring in qualified leads? Were you spending too much to get new clients? In this blog, we break down six key law firm marketing metrics

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The-Law-Firms-Holiday-Marketing-Playbook-Stay-Visible-While-Competitors-Go-Quiet

The Law Firm’s Holiday Marketing Playbook: Stay Visible While Competitors Go Quiet

Executive Summary The holiday season is one of the busiest times of the year for attorneys. You are closing out cases, preparing for the new year, juggling family commitments, and trying to keep the firm running. Law firm marketing is often the first thing to slip, but visibility drops the moment you stop showing up,

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Harvesting Leads: How to Turn Prospects into Paying Clients

Harvesting Leads: How to Turn Prospects into Paying Clients

Executive Summary For many law firms, generating leads is only half the battle. The real challenge lies in turning those leads into paying clients. Effective law firm lead conversion requires a coordinated strategy that connects intake, communication, and client experience. This blog outlines how divorce and family law firms can strengthen their conversion systems through

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The Future of Law Firm Marketing What to Expect

The Future of Law Firm Marketing: What to Expect in 2026

Executive Summary The legal marketing landscape is evolving faster than ever. By 2026, law firms that invest in automation, data integration, and authentic content will set the standard for growth. Paid search will rely heavily on first-party data and machine learning, SEO will shift toward conversational and multimodal search, social media will favor video and

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