Reputation Management Archives - US Legal Marketing Group

What Clients Actually Look for When Hiring a Divorce Attorney in 2026

Content, Marketing, PPC, Reputation Management, Social Media, Website / By Hannah Dreier

Executive Summary In 2026, clients are no longer hiring a divorce attorney based only on years in practice or courtroom experience. Instead, they are choosing firms that feel trustworthy, communicate clearly, and make a strong impression from the very first online interaction. This blog explores what clients are truly looking for when they hire a […]

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How to Rank in the Google Map Pack Without a Downtown Office

Google, Marketing, Reputation Management, SEO / By Will Chan

Executive Summary Google’s local map pack is a major source of qualified leads for law firms, and a downtown office is not required to compete effectively. This article explains how relevance and prominence, rather than location alone, drive map pack rankings and how firms can strengthen visibility through Google Business Profile optimization, reviews, and location-relevant

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Marketing as an Expense vs. Investment: A Year-End Mindset Shift for Law Firm Owners

Content, Email, Facebook, Google, Marketing, PPC, Reputation Management, SEO, Social Media, Website / By Hannah Dreier

Executive Summary Many law firm owners see the cost of law firm marketing as a bill to pay instead of an investment that builds long-term revenue. When you look at marketing as an investment, you start making decisions that support growth instead of quick fixes. This shift helps you attract better leads, strengthen your reputation,

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Year-End Marketing Checkup: 6 Metrics Every Family Law Firm Should Review Before 2026

Business Development, Content, Email, Facebook, Google, Marketing, PPC, Reputation Management, Sales, SEO, Social Media, Website / By Morgan Szarka

Executive Summary Before you finalize your goals for 2026, it’s worth taking a step back to look at how your law firm marketing actually performed this year. Did your efforts bring in qualified leads? Were you spending too much to get new clients? In this blog, we break down six key law firm marketing metrics

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Trick or Trap? How Spam Reviews and Bots Can Cost Your Firm

Email, Google, Marketing, Reputation Management, SEO / By Morgan Szarka

Executive Summary Online reputation is one of the most valuable assets your law firm owns. However, it’s also one of the easiest targets for bad actors. Law firms that are receiving spam reviews or gaining spam leads from bots are a growing problem that can quietly undermine your marketing strategy. Fake reviews can scare away

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7 Marketing Mistakes That Are Costing Your Law Firm Clients Right Now

Content, Email, Marketing, PPC, Reputation Management, SEO, Social Media, Website / By Morgan Szarka

Executive Summary Legal expertise alone isn’t enough to grow a thriving law firm anymore. In today’s digital-first world, you need smart, strategic, and consistent marketing for law firms to stay visible, build trust, and convert leads into paying clients. The problem is most law firm owners are making marketing mistakes that are quietly draining their

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Law Firm AI BS – The Truth About Artificial Intelligence for Lawyers

Marketing, Reputation Management, Technology / By Morgan Szarka

Artificial intelligence for lawyers is evolving fast. We now live in a world where you’re scrolling through LinkedIn, wondering whether the person in that video is a real person or an AI-generated avatar. And every week, a new law firm AI tool is marketed to attorneys with bold claims: automated intake, hands-free marketing, smarter case

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Why Client Reviews Matter More Than You Think — Even If You’re Already Booked Out

Marketing, Reputation Management / By Brooke Mathieu

Client Reviews Might Be More Important Than Your Law Degree Your law degree and courtroom skills might have landed you where you are today, but in the digital era, client reviews can be the difference between maintaining a thriving practice and missing out on future opportunities. While word of mouth referrals from past clients still

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