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10 AIs for Law Firms That Will Increase Efficiency and Transform Your Practices

Content, Marketing, SEO, Website / By Brooke Mathieu

Welcome to the future of the legal industry, where the power of artificial intelligence (AI) is reshaping the way law firms and businesses everywhere operate. As technology continues to advance at an unprecedented pace, AI applications are making their mark, revolutionizing traditional practices and unlocking new possibilities for law firms worldwide. From streamlining labor-intensive tasks […]

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The 11 Steps to Develop a Winning Divorce and Family Law Brand Strategy

Content, Marketing, SEO, Social Media, Website / By Brent Harkins

Building a strong brand is essential for divorce and family law firms seeking to establish a competitive edge in the legal industry. A well-defined divorce and family law firm brand strategy helps convey expertise, builds trust, and attracts and converts leads into potential new clients. Whether your law firm has been around for decades or

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Creating Multiple Forms of Content For Your Law Firm From One Idea

A Tailored Content Marketing Strategy For Your Law Firm – Creating New Content and Utilizing Existing Resources

Content, Marketing, Social Media / By Brent Harkins

In today’s competitive legal market, effective marketing for your divorce and family law firm is a necessity to stand out and attract potential clients. Content marketing is one of the most powerful tools a law firm can use to establish ethos, build trust, and increase its online presence. However, it can be challenging to constantly

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10 Content Marketing Ideas For Your Law Firm

Content, Marketing, Social Media / By Brent Harkins

10 Content Marketing Ideas For Your Law Firm Social media algorithms are always evolving and constantly changing the way they display content to their users. As marketers, we need to keep up with not only the algorithm changes but also the changing functionality of various resources and platforms. While I can not tell you a

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A Less Time-Consuming Approach to Instagram for Law Firms

Content, Marketing, Social Media / By Brent Harkins

Social media has become an integral part of our daily lives, and it is no secret that it has a significant impact on the way businesses interact with their clients. This is especially true for law firms, which rely heavily on their reputation and credibility to attract new clients. In 2023 with a wide variety

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Multigenerational Marketing for Divorce and Family Law Firms

Content, Marketing, Social Media / By Brent Harkins

It can be easy to think if you post the video with the most shares or the picture with the most likes that you are successful in your social media efforts. Sure, this might be a solid KPI approach for a beauty influencer, but is popularity on the internet the only thing your law firm

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Boosting Posts on Facebook vs. Using Facebook Ads

Content, Marketing, Social Media / By Brooke Mathieu

When you’re running a law firm you want to make the most of your advertising budget by reaching the right audience. With so many options available on Facebook, it can be difficult to decide whether to boost posts or create paid advertisements. Both can be good options, but it’s important to know that neither are

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How Using Closed Captioning Can Make a Difference in Your Law Firm’s Content

Content, Marketing, Social Media / By Brent Harkins

Video content creation has spiked in popularity over the past several years with all the major platforms adapting to allow it and encouraging their users to share video content over traditional image-based posts. The sensational TikTok platform urged top competitors like Instagram and YouTube to roll out their own versions for sharing short, engaging video

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