Why do law firms always have to be in growth mode? This is a question that I get from a fair number of our potential clients. I always listen patiently while these clients explain to me that all they really need is a steady stream of high-quality clients and they will be just fine. This […]
The Growth Mindset: How Successful Law Firms Scale Profitably Read More
This month I had the privilege of being a guest on the James Amplifier Practical Marketing Tips for Small Law Firms Podcast. The host, Kara Prior, is an amazing interviewer and we were really able to have a thorough conversation about practical and effective marketing tips for divorce & family law firms. In our conversation,
The Dumbest Guy in the Room Here’s a word I dread: plateau. For me, leveling out is worse than flaming out. It’s passive and lame. It reeks of things that might have been. Ten years after starting my first divorce practice I had experienced significant success. I had a large team and had stopped personally
What Happened to Me When I Joined a Mastermind Group Read More
Watching the Competition Crash and Burn It happened again just last month. Our CMO, Brent Harkins, let me know that the cost of our pay-per-click search campaigns (PPC) with Google had just spiked in a major way in one of our local markets. “What gives?” I asked. “Do Larry and Sergey need a few extra
The Fallacy of Free In my years of consulting for divorce attorneys, I’ve come across this problem time and again: practitioners giving away their time and expertise and gaining less than nothing for their efforts. The truth is, there are few things costlier to a law practice than promoting free consultations as a primary driver
Free Consultations Are Murdering Your Divorce Practice Read More
