Divorce & Family Law Social Media Marketing
Attract more clients with targeted social media campaigns. We don’t just market social media — we master it for our own law firms. Our signature Launch and Earn™ campaigns are built to attract high-quality leads, strengthen your brand, and grow your practice. Let us know turn your social presence into a client-generating machine.
Why Social Media is a Game-Changer for Divorce & Family Lawyers
Your potential clients are online right now—worried about custody, confused about divorce, and searching for answers. Will they find you or your competitors? Social media is no longer optional for family law firms. It’s where first impressions are made, credibility is built, and relationships begin before a consultation ever happens.
Engagement 👍
Engagement is the foundation of connection. When someone likes, shares, or comments on your content, it signals interest — not just to algorithms, but to real people who are scrolling, watching, and quietly forming opinions about who they can trust. We create content that encourages interaction, answers questions, and meets people where they are to help establish your law firm as a trustworthy and reliable resource.
Traffic 📈
Every like and comment is a small step closer to conversion — but real traction comes when those clicks lead to visits on your website, landing page, or lead magnet. We use high-converting creative, smart captioning, and strong calls-to-action to drive traffic directly to the places where you can capture a lead or book a consultation. Think of social as the fuel — and your website as the engine. Together, they drive your growth and promote SEO.
Leads 📞
This is where the magic happens. With your audience warmed up and traffic flowing, we deploy proven strategies — including our proprietary Launch and Earn™ campaign framework — to capture real, qualified leads. Creating a system that works in the background for your law firm an consistently bring in leads while you focus on serving your clients.
Stop Relying on Boosted Posts — Start Running Smarter Campaigns
Boosting posts may get you a few extra likes, but if you want real results — consultations, calls, and clients — you need more than a “promote” button.
Today’s most successful divorce and family law firms are leveraging Meta’s powerful ad tools to reach highly specific audiences based on behavior, life events, and intent. That means targeting people who are looking for your services or even engaging with competitor pages — right when they need your help most.
We’ve already built out these strategic audiences and proven them in real campaigns. Our proprietary setups include:
- Custom & Lookalike Audiences from prior leads and website visitors
- Event-based targeting tied to key behaviors (like video views or lead form opens)
- Meta’s Advantage+ campaigns for efficient scaling once winning creatives are found
The result? Smarter spend. Better leads. And a steady pipeline of the right clients — not just more impressions.
Creative Campaigns Already Built for Your Services That You Can Launch and Earn™
Lets's Get Social
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Why Social Media Marketing is Important for Your Law Firm
According to statista.com, 82% of the United States is active on social media and there are 3.78 billion active social media users worldwide (that is almost 50% of the global population). A well-thought-out social media marketing plan will help your law firm grow its online presence, establish authority, and help turn leads into clients.
Social Media for Law Firms FAQs
How to do social media marketing for Divorce & Family Law Firms?
These days everyone and every business has a social media profile, including family law firms. Seems easy right? Not exactly, divorce & family law firm social media marketing requires a strategic approach. It takes time and effort to create social media content and ensure what you create is reaching your desired target audience. If this is all done right you should start seeing clients coming from social media and getting your family law firm noticed on search engines, like Google. Our team specializes in social media marketing specifically for divorce & family law firms. We’re confident we can help you achieve the aesthetics you desire, establish yourselves as experts in your area, and attract new clients.
How much does social media marketing cost for Divorce Law Firms?
The social media marketing cost for divorce and family law firms depends on a variety of different factors like:
- How many posts you’d like per month, and whether you prefer images or videos
- The amount of paid ad campaigns you want to run, with the average budget starting at about $20/day
- Whether you hire an in-house social media marketing manager or hire a creative marketing agency
Hiring a social media marketing agency or in-house social media marketing manger, is the same as clients looking for attorney services. You get what you pay for. We specialize in social media marketing for divorce and family firms and when you opt-in for our Legal SEO and PPC services, social media marketing is offered at a discounted and bundled rate.
How effective is social media marketing for Family Law Firms?
As the old saying goes, you get out what you put in. Social media marketing can be an effective, low-cost, top-of-funnel marketing avenue, but you have to put in the time and effort required to be successful. This means consistently creating and posting image or video content on a targeted basis, which is an extremely time consuming endeavor for busy attorneys. Additionally, a well-thought-out social media strategy needs to be executed to make social media marketing for law firms effective.
We manage social media accounts for divorce & family law firms throughout the country and understand what works and what doesn’t with our white-labeled marketing campaigns. When working with us, we implement these campaigns modified to your brand so you’re ready to hit the ground running with successful lead capture.
Social media marketing is crucial for establishing brand awareness for your law firm in the digital age. Determine your desired outcome and let us help you achieve it.
How can I go viral on social media?
Many people connect going viral on social media with success and financial gain, but this isn’t necessarily true. Just because you go viral once, doesn’t mean you’ll go viral again. It also doesn’t mean it’ll reach your intended viewer or bring buckets of income to your business. Divorce & family law firms should always focus on creating content that will reach and resonate with people looking for their services if the goal is to gain clients from social media marketing. If you have happen to go viral in the process even better, but going viral shouldn’t be your main goal.
We Work With Only One Firm Per City
Due to the nature of our content and campaigns, we do not allow any overlap in markets. That means the sooner your firm signs with us, the sooner you guarantee your competition can’t use our materials.
Are You Ready to Acquire Clients from Social Media?
It’s not hard, it just takes conscious hard work. Luckily for you, we’ve already done that. Plug in tested and optimized social media marketing campaigns to your law firm today.